Throughout my career I have been asked one specific question a lot more than any other, 'What does a Casino Host do'. It has become very difficult to answer. My best answer was 'I help increase the casino's profitability' which has been followed by a 'what''?
If you Google Casino Host, if you have been pages of definitions, job descriptions, how to become a Host. It is even indexed by Wikipedia! The position even has several names; Casino Host, Player Development Executive, Executive Casino Host, Marketing Executive. The position falls beneath the marketing department in most cases reports to The Director of PLayer Development who in turn reports to some VP of Marketing.
Most casino players have not met a host, determine they have a host or qualify for tons. Some casinos may have a link within the Gaming tab which will introduce the Hosts to the property having a contact email. Other casinos will give you an exact play level you'll want to achieve when you will be assigned a host. As stated in the previous article, the Players Club brochure will tell you at what tier level you will end up eligible for tons. Unless you are a very large player, you might have never met your host, or even know if have one. Until he or she calls you to definitely introduce themselves and invite you time for the property. Better known as Telemarketing.
The casinos have a data base of guests which have acquired a players card. The program utilized shows your play. For example; if you might be a slot player it shows total coin-in/coin-out plus your value to the casino. For tables it shows total buy ins, average bet and time played. This is displayed in 'trips'. Which is each day you visit the casino. It also shows what your value towards the casino might be if made more trips.
Making more trips to some casino is dependant on your loyalty, the client service you receive, maybe if you think lucky at the exact property, direct mail offers coming from a more info property, location and I am sure many other factors. What if you have a personal casino host that greeted you within your visits, took care coming from all amenities and room reservations to your trip making you feel comfortable on your stay? You may be a bit more loyal to that property. Guests enjoy having a 'contact' in Las Vegas, Atlantic City or wherever you travel to gamble. Even local casinos have a number program.
If you are gambling at, or frequenting a property on a regular basis and spending some cash, you have a host! You are stored on someone's list and really should be acknowledged. I know it doesn't happen. The business is different. It is more about telemarketing and achieving you in the door. Personal customer service has been placed on the back-burner. A good host could make the time to satisfy and greet his guests, whatever the ADT. Everyone wins within this scenario. As a gamer you possess a contact as well as a go-to person and will probably visit more regularly, receive more comps and progress a tier or two while using players club. The casino could have an increase in play by you.
A couple of months ago I decided to use a casino in a very large chain of local properties that I haven't been to in a few time. I held the very best tier card in the time I was playing there and wasn't greeted. I went the members club, received my new card and played a bit. The next day I received an e-mail from a bunch thanking me for returning and alluring me back. I replied on the email asking why I was not ever greeted before and why I should return. I never received a reply. Would you visit this property again?
As stated before, if you are spending a qualifying amount of money and time, you have a host. If you are feeling you deserve one, ask a slot floor individual who is the host on duty and talk to them. Be cordial, polite and expect some customer support. It is the job